Trinity Pride Rebrand

Complete rebrand for Fort Worth's LGBTQ+ Pride organization, spanning visual identity, website, social media systems, festival signage, sponsorship materials, and merchandise. The brand was built to be bold and flexible, grounded in textured typography and a gradient system that shifts across applications while staying cohesive.

The identity has since extended into two new program brands: the Celestial Ball, a fundraising gala that sold out its inaugural year, and Q Cinema, a historic Fort Worth queer film festival relaunched under the Trinity Pride umbrella. Each extension carries its own personality while living within a unified visual system.

In June 2026, two years into its home on South Main, Trinity Pride Fest had its biggest year yet. An estimated 12,500 people came out, up about 42 percent from the year before, and even on a larger footprint the crowd grew denser, not thinner.